Marcela Sandoval | Content Creator
I’m a multimedia content creator and designer with 4+ years of experience producing social-first video, digital content and brand assets. I specialise in visual storytelling, short-form video, photography and graphic design, creating engaging work that aligns with brand guidelines and business goals across tourism, lifestyle and creative industries.
2025 Showreel
A selection of wedding edits created while working as a Content Creator and Video Editor at I Do Cinema. Footage includes a combination of my own second camera shooting and material captured by the lead videographers, with all editing, creative vision and music selection developed by me.
“It’s Just Us” The Podcast
Based in Australia’s iconic Barossa Valley wine region, I contributed to the award-winning “It’s Just Us” podcast branding campaign. Using audio editing, graphic design, and illustration, I helped bring local stories to life while ensuring brand consistency across all assets. This campaign earned the Best Marketing and Communications Campaign award at the 2022 Wine Communicators Awards. Collaborating closely with Emily Hay and the Barossa Australia team was an invaluable creative experience that strengthened my skills in multimedia content creation.
Activewear Catalogue Product Photography & Art Direction
Collaborated with a local activewear startup to produce studio photography for e-commerce and social media. Planned, lit, and directed all model shoots, creating a cohesive visual style aligned with the brand’s identity.
Portrait Photography
My photography focuses on strong art direction and storytelling, using location, light and intentional posing to shape a specific look and feel. Whether the style is vintage glamour, dreamy sun-lit or commercial, I prioritise clear communication and guidance to help subjects feel confident and natural in front of the camera - always highlighting their best attributes and what makes them unique.
Branding - Guapa Jolies
Crafted a brand identity tailored for the modern bohemian woman—where shades of purple symbolize femininity and luxury, maintaining a playful and distinctive edge. I incorporated imagery of nature, sunshine, and a profound connection with the natural world to evoke the essence of this brand.
Freelance Stationary
Produced corporate design assets for multiple clients, including business cards, invoices, and other branded materials, ensuring all work aligned with established brand guidelines.
From 2D design to 3D visuals, hand-drawn illustrations to video editing, I enjoy applying a broad range of creative skills to bring ideas to life across multiple mediums. I am always open to expanding my creative skillset.
Animation
Let’s work together!